Re-Branding Campaign — Next Steps

On Friday, teams presented their Creative Briefs. Different teams had different takes in defining the primary CHALLENGE. I was defining the Challenge as the “competition” (other pathways, other electives), but most teams saw it differently. CHALLENGES Based on your Creative Briefs, we need to reach Students who think Digital Communication… Is Too Difficult Is Not Interesting Does Not Lead to

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Book Covers—Monochromatic

You will create covers for books you read in English class. Each of the covers will be MONOCHROMATIC (one color family), 400px W x 600px Ht @72ppi, and saved as a JPG. Create a folder in your Documents folder. Name the new folder 3lastnamebooks. Inside that folder you will place one book cover for the Odyssey, and 3 book covers

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Creative Brief

Each team will complete a PowerPoint by Wednesday. We will watch the PowerPoints on Friday. Here are the slides you need: STRATEGY: What is your focus, how will you approach this challenge? MAIN CHALLENGES: What are your most difficult challenges? What is competing with D.C.? TARGET AUDIENCE: Describe characteristics of your Target Audience. Create 3 Sample Students you want to

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Sports Franchise Designs

You will create a new SPORTS FRANCHISE for the Bay Area. It can be any sport you choose (football, tennis, dodgeball, quidditch). The name cannot be a name currently used by a major sports franchise. Call your team the San Francisco ________, or the Bay Area _______. In your 3lastnamesports folder you will place: PART ONE: 3 Different Logos for

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Neighborhood Ad Campaign

You will create an AD CAMPAIGN for your neighborhood — to encourage San Franciscans to visit your neighborhood, spend time, and spend money. 3 Ads 400px W x 600px Ht @ 72ppi, saved as JPGs, in folder named 3lastnameNeighborhood. For an AD CAMPAIGN you will create 3 ads that are SAME/SIMILAR. Same Typeface(s) Same Logos Same/Similar Design/Layout Same/Similar Slogans Different

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Galileo Ad Campaign

You will create an AD CAMPAIGN for Galileo. Each one 400px wide by 600px ht, saved as JPG, placed in folder 5lastnameGalads. Each Ad must have: Picture(s): Don’t just slap down one picture and say you’re done. Show your Photoshop skills. Use Filters, Layer Styles, Layer Masks, Cut-Outs. Layer Styles: You must use Layer Styles for each ad. Logo: How will

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Using Drupal

https://pantheon.io/docs/guides/quickstart/?utm_medium=Email&utm_campaign=devreg-onboarding-Email-0-Day-0&mkt_tok=eyJpIjoiWWpGallUSmlOVFptTXpkbCIsInQiOiJ5OXhnWVwvdlFoelRxZ3NCZEVSbEIxanJBaWhvQ3c0Z1wvSERNUG5CTG1zTkM4UXRiWjNOT2txK2RhYkZ5TFFYTTA0REhnTGtBOXRLWjMwT25GQm5qMU5ucWtTd2FMcGRpdmtFYkdhcFhtNEN3TXVwRHdHaHNoODI3d0l5d0RCU3hsIn0%3D

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Layer Masks/Selling a City

Mr. Machtay will demonstrate the use of Layer Masks. In your CART1 folder open the file called “layermasks.psd.” Mr. Machtay will demonstrate how to create a layer mask out of the letters in GALILEO; then how to create a layer mask in the shape of a lion; finally how to do a gradient layer mask. Follow all of these steps.

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